Our course can be your guide and our community your coach.
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You'll get acquainted with how crowdfunding campaigns work and how to align your campaign with your product's development. If you are working on multiple ideas simultaneously, we'll help you select the best project idea for Kickstarter.
You should only sign-up if you are...
committed to investing the time and effort required to launch a product and will have look-like and function-like prototypes ready before launch.
Alex Daly
Founder of Daly and known as the industry's “Crowdsourceress"
An outstanding team of instructors
with deep real-world experience
Who is this program for?
Craighton Berman
Designer of objects, illustrator of ideas, and facilitator of creativity
Daniel Mascarenhas
Creative director with experience launching and scaling businesses
Julio Terra
Seasoned advisor on how to launch products through crowdfunding
James Ross
Marketer with deep expertise in all facets of digital marketing
Oscar Lhermitte
Product designer and entrepreneur who turns projects into products
A proven roadmap for a successful launch
“We built and packaged together all of the tools I wished we had for creators during my time at Kickstarter
"
Julio Terra
Lead Instructor & Co-Founder, Launch Studio
Former Head of Design & Technology Communities, Kickstarter
Learn the basics
Establish a solid foundation
Craft a compelling story
Build effective marketing
and PR campaigns
You'll learn how to set a clear purpose for your campaign and assess whether to work with an agency or consultant. We'll also give you tools that will help you better understand your audience, and set your funding goal smartly.
You'll understand what it takes to craft a persuasive narrative, and how to use compelling videos and images to bring your story to life. We'll also show you how to create a reward strategy that maximizes your funding potential.
You'll understand how to maximize payment collection, how to select the best approach to capture fulfillment data, and how to keep your backers happy. We'll also explore how to establish post-funding sales channels.
You'll get familiar with how to create a marketing plan working back from your funding goal, how to use online advertising to build a list and drive pledges, and how to engage with media and influencers to gain exposure.
Run a strong funding campaign
You'll learn how to prepare for a strong launch and how to plan so you can effectively manage your live campaign. We'll also cover how to set your campaign duration and launch date, and how to keep backers engaged and informed.
Transform your backers into advocates
Alex has launched groundbreaking crowdfunding campaigns for MIT Media Lab inventors, Pentagram partners, and forward-thinking brands like Freitag. In 2017, she authored "The Crowdsourceress", a definitive guide for raising money and awareness through crowdfunding. Alex is the founder of Daly, a marketing and comms consultancy, a member of the Forbes 30 Under 30 class of 2016, and a frequent speaker at festivals and events.
We welcome all creators working on...
tech gadgets, everyday carry gear, furniture, timepieces, digital fabrication tools, synthesizers, photo gear, bicycles, cookware, footwear, backpacks, robots, and more.
Craighton's work can be found in the permanent collection of the Art Institute of Chicago. He was the first designer to bring a product to life on Kickstarter, and taught young designers how to use crowdfunding to support an independent design practice at the University of Illinois at Chicago. Craighton’s design practice is focused on Manual, a home goods brand that creates products for slow living.
Daniel is the co-founder of a hardware company that was recognized on the list of Best inventions of 2016 by Time Magazine. As their CMO, he raised over $2 million across four product launches on Kickstarter. Daniel currently serves as COO of Launch Studio, and expert advisor to the world's largest innovation fund, the Horizon 2020 European Commission.
Julio helped to build the Design and Technology Community Outreach team at Kickstarter and then went on to lead it for several years. The team’s mandate is to search the globe for creators who are working on innovative and noteworthy products and to help them run successful campaigns. While at Kickstarter, Julio worked with hundreds of creators and developed a unique understanding of the crowdfunding ecosystem. Currently, Julio serves as the CEO of Launch Studio.
James previously led the marketing team at Blazon Agency in London. There he worked on crowdfunding and e-commerce campaigns for a wide range of clients, from startups – including Pillo, Wonder Machines, and Evelyn & Bobbie – to large enterprises – such as Sony and Absolut.
As the co-founder and director of Sidekick, Oscar has helped over 20 startups, businesses and creative studios launch products on Kickstarter. Through his studio, he has launched six of his own products through crowdfunding, and provides product design services informed by his thoughtful perspective on our cultural and economic systems.
Indie Designers,
and Makers
ENROLL WITH CONFIDENCE
We offer a 30-day money-back guarantee. If you are unhappy with your membership for any reason, let us know within the first 30 days of membership and we will refund your payment.
Important FAQs
How long do I have access to the course?
Are there any prerequisites for this course?
We've created an online forum that brings together creators from around the world who are on the road to launching products on Kickstarter. It's a place where you can connect with other like-minded creators and learn from each other.
Access to a community of creators
How much time will this take?
The course is designed to take around 6 to 8 weeks to complete. We aim to provide you with an in-depth understanding of what it takes to run a successful product-launch Kickstarter campaign. Ideally, you should not plan to launch your project as soon as you finish the course since you’ll likely uncover gaps in your preparation as you work your way through the course.
The video lessons last on average around 10 minutes, though there are a few lessons that are over 40 minutes long. Beyond watching the lessons, you should carve out time to join office hour sessions, explore the worksheets, guides, and templates, join discussions in the online forum, and begin applying your learnings. With that in mind, should set aside about 5 hours per week.
The amount of time needed to prepare for launch following the course varies a lot. This depends on your level of preparation before you enter the course, the scale of your team’s ambitions, and the people and resources that you have to bring to bear.
How is this course taught?
What do I get when I sign-up?
What if I am unhappy with the course?
Can I ask another question?
KICKSTARTER
MASTERCLASS
We’ve packed an incredible amount of expertise and know-how into the course and we’re certain that you’ll get a lot out of it. If you are unhappy for any reason, just inform us within 30 days and we’ll refund your money.
599
More than 30 pre-recorded video lessons
_______________________________________
Over 40 templates, guides, and workbooks
_______________________________________
Private online discussion forum
_______________________________________
Live office hours twice a month
_______________________________________
Exclusive events with creators and experts
_______________________________________
Full-year access to course including updates
$
Indie Edition
one-time payment
219
$
3 x installments
- or -
1199
$
Startup Edition
Everything in Essential Edition
___________________ plus ___________________
3 one-on-one coaching calls
_______________________________________
In-depth project page review
one-time payment
439
3 x installments
$
- or -
Our instructors and their work have been featured in
Launching products on Kickstarter is hard. Our program and community will help you get funded.
KICKSTARTER
MASTERCLASS
Satisfaction Guaranteed
Enroll confidently with our
30-day money back guarantee
Peer
Support
Connect with like-minded creators in a private forum
Get
Funded
You'll get the guidance and support needed to get there
Deep
Bench
Up your game with our expert instructors and proven tools
Expert
Get
Funded
You'll get the guidance and support needed to get there
Deep
Bench
Up your game with our expert instructors and proven tools
Peer
Support
Connect with like-minded creators in a private forum
Satisfaction Guaranteed
Enroll confidently with our
30-day money back guarantee
KICKSTARTER
MASTERCLASS
Our Focus
Creatos who make physical products
Explore the curriculum
Over 35 lessons that provide detailed instructions on how to plan, develop, and run product-launch campaigns. Coupled with more than 50 workbooks, templates, and guides that are designed to help you put into practice the tactics and strategies you'll learn.
Our Impact
More praise from our alumni
00 days 00 hrs 00 mins 00 secs
Take the leap
Enroll below to join forces with others creators, and power up your efforts with our proven lessons and tools.
The journey is hard, don't go it alone
Inside the Launch Studio community, creators like you come together to meet and support one another, get answers to important questions, learn from experts, and more.
They share a common goal, a deep understanding of their shared challenges, and unique insights into how to overcome them.
Our community members are motivated by purpose, committed to expanding their skillsets, willing to do the work, and eager to create their own luck.
We bring together peers and experts
We bring our members together on Slack, and through an expanding program of events, including bi-monthly office hours with our founders, monthly webinars with expert guests, and deep dives into crowdfunding tools and services.
"Julio who used to run the Design & Tech categories on Kickstarter now runs this, it's easily the best quality crowdfunding prep on the internet! I did it myself and our last campaign raised over $165k USD building on some of the tools and insights I learned. Highly recommended! Go indie creation!"
MARTIN WILLERS
CEO Transparent
Light Speaker raised $165,126 from 591 backers on Kickstarter
"Launch Studio helped me incredibly by guiding me through the process of setting up a Kickstarter campaign... Launch Studio was always ready to answer our questions, and it was super helpful to talk to other people that went through the same process and learn from each other."
MARJAN VAN AUBEL
Creator of Sunne
Sunne raised €124,012 from 265 backers on Kickstarter
“Signing up for Launch Studio’s course was incredibly helpful to our campaign. It gave us a framework for how to approach Kickstarter. We knew how campaigns generally work, but to have it all laid out in one place — well-documented and well-explained — made it so much easier to actually get things done.”
MATS LINANDER
Co-creator of Tidbyt
Tidbyt raised $918,844 from 5,106 backers on Kickstarter
Our members get funded
"The Launch Studio Masterclass was like having a coach working with me, pushing me to perform at my best. Having a successfully funded project on Kickstarter is like running a marathon. You need to prepare and practice, and have a good coach. "
ANA LAURA FARIAS
Creator of Humanity tiles
Humanity Tiles raised $26,090 from 242 backers on Kickstarter
🌈 Spring Registration Week
A launch event that will level up your launch efforts
Today, Monday, May 10th, we are kicking off our Spring Registration Week with a live launch event. We'll share valuable tools, powerful insights, and exclusive offers.
Multiply your odds of getting funded
Launching products on Kickstarter is hard. Our proven tactics, tools, strategies, and community will help you get funded.
KICKSTARTER
MASTERCLASS
Expert
Get
Funded
You'll get the guidance and support needed to get there
Deep
Bench
Up your game with our expert instructors and proven tools
Peer
Support
Connect with like-minded creators in a private forum
Satisfaction Guaranteed
Enroll confidently with our
30-day money back guarantee
KICKSTARTER
MASTERCLASS
Peace
of Mind
With our 30-day money-back enrollment guarantee.
Peer
Support
From our private forum of creators with shared goals
Get
Funded
Our members are 3x more likely to get funded
Proven
Roadmap
Developed by experts, featuring tested tools
days
hrs
mins
secs
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00
00
00
days
hrs
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Still Not Convinced?
Check out our free preview today
Join now. Don't miss out.
There are two ways for you to join
On Monday, May 10th, we held the launch event for our Spring Registration Week. Watch the replay to gain access to valuable tools, and powerful insights.
Crafted for independent designers, entrepreneurs, and creative studios
Whether you aim to raise tens or hundreds of thousands of dollars, our curriculum will help you maximize your funding, and nurture lasting relationships with your product’s early adopters.
Bootstrapped
Entrepreneurs
Well-Funded
Startups
Do you know enough about what it takes to launch a product on Kickstarter to be able to do it on your own?
Do you know what work to outsource first when you are crowdfunding a product with a limited budget?
Do you know enough about crowdfunding to get the most value from working with an specialized agency?
Two ways to get started today
599
Everything in Indie Edition
___________________ plus ___________________
Full-year access to community and course including updates
_______________________________________
Exclusive member-only events
with creators and experts
$
Essential
Year-long access for creators to get the most from our program
⋆ BEST CHOICE FOR MOST CREATORS ⋆
for year-long access
1199
$
Startup
Everything in Essential Edition
___________________ plus ___________________
3 hour-long one-on-one
coaching calls
_______________________________________
In-depth review of Kickstarter
project page draft
_______________________________________
Limited availability
Access to coaching from our founder
for creators with big ambitions
for year-long access
Enroll below to join forces with others creators, and power up your efforts with our proven lessons and tools. There are three ways to join
Multiply your odds of getting funded
199
$
Indie
More than 30 pre-recorded
video lessons
_______________________________________
Over 40 templates, guides,
and workbooks
_______________________________________
Access to private online
discussion forum
_______________________________________
Live office hours with our
founders twice a month
Short-term access for creators
on a tight budget
per month
Knowledge gaps. No access to experts. Lack of peer support. Confusion about tools. Out-of-date guidance. Snake oil peddlers.
Creators battle these struggles every day. They lead to unfocused action, wasted efforts, poor decision-making, and feelings of overwhelm.
It'll never be easy to launch a product on Kickstarter. It takes a lot of work and there are no guarantees. But, the probability of success can be dramatically improved by getting access to proven strategies and tools, and by joining forces with others who share your value system and a common goal.
That's why we created this program.
We understand the struggles creators face
Launching products on Kickstarter is hard. Our course and community will vastly improve your project's funding potential.
Expert
Get
Funded
You'll get the guidance and support needed to get there
Deep
Bench
Up your game with our expert instructors and proven tools
Peer
Support
Connect with like-minded creators in a private forum
Satisfaction Guaranteed
Enroll confidently with our
30-day money back guarantee
KICKSTARTER MASTERCLASS
Peace
of Mind
With our 30-day money-back enrollment guarantee.
Peer
Support
From our private forum of creators with shared goals
Get
Funded
Our members are 3x more likely to get funded
Proven
Roadmap
Developed by experts, featuring tested tools
Multiply Your Odds of Getting Funded on Kickstarter
Expert
KICKSTARTER MASTERCLASS
Launching products on Kickstarter is hard. Our course and community will vastly improve your project's funding potential.
Expert